INDIA'S BIGGEST FESTIVAL FOR MARCOM & TECHNOLOGY
30 May – 31 May 2018
ZEE MELT, India’s biggest festival for disruptive marketing and communications is back with content that will transform the way you perceive marketing, brands and consumers today. In its 4th edition, #ZEEMELT brings together some of the biggest names in marketing, media and digital innovation and creativity, over two days at NSCI, Mumbai.
Get insider perspectives on the truths of marketing and communication, not merely the facts or jargon.
Focus not on “storytelling” but story-doing. Keep your heads in reality and not in the clouds.
Experience the latest innovations in tech, data and marketing firsthand at the #ZEEMELT Expo.
Hear ideas from the most valuable, insightful and inspired revenue generators, leaders, and brand marketers. Features Sir Martin Sorrell (Founder, WPP & Former CEO, WPP), Chuck Porter (CP+B), Fernando Machado (Burger King), Tom Fishburne (Zenith Media), and Prof. Anindya Ghose. [More info]
Explore and engage with innovative services and products from a carefully curated mix India’s leading brands, media shops and agencies at Kyoorius Converge. We are also curating several hands-on workshops.
Ideas that connect marketing, communication and technology come together under one roof. From talks that unravel the best marketing practices, to understanding the behaviour of innovators, there’s a lot to learn! [More info]
From CMOs and Head of Digital to Product Innovators, top-notch creatives, marketers and media professionals will be at ZEE MELT:2018. Speakers include advertisers, data experts, creative directors, leading marketers, head of designs to award-winning authors.
Sure you want to miss it?
Founder, WPP & Former CEO, WPP
EVP, Head of Innovation, Zenith Media
Global Chief Marketing Officer, Burger King
Director, Dalia, eYeka and more
Author: Mapping Innovation, Digital Tonto
Heinz Riehl Chair Professor of Business and Director of Masters in Business
Chief Strategy Officer MENA, Duval Union Consulting
Director, Center on Global Brand Leadership, Columbia Business School
CEO, Social Seeder
Principal, Sparrow Digital Holdings
Global Director, Integrated Marketing Communications, Heineken
President, Royal Enfield
Agent Of Change, 3LA.com
Founder - CEO, The Growth Company
Managing Partner - India, WPP GTB
Senior Editor Insight, Asia Pacific, WGSN
Sales Director - South Asia, WGSN
Regional Head of Strategy and Planning, PHD APAC
Founder & Soundsmith, BrandMusiq
Senior Product Manager, Akamai
Managing Partner, Front Row Advisory
Chuck is co-founder and chairman of CP+B, one of the most-awarded ad agencies in the world. He has served as Chairman of the 4A’s and co-chairman of Advertising Week in New York, is an advisor to the Future of Advertising Project at Wharton and is co-founder of the Boulder Digital Works Institute at the University of Colorado. In 2015, he was inducted into the Advertising Hall of Fame.
Tom Goodwin’s main role is the EVP of Innovation at Zenith Media, his role is to understand new technology, behaviors and platforms and ideate and implement solutions for clients that take advantage of the new opportunities these make possible. Tom is also voted the #1 voice in Marketing by LinkedIn with over 560,000 followers on the platform, he is also one of 30 people to follow on Twitter by Business Insider and the top two people in Advertising to follow by FastCompany.
Fernando is a global marketer with a passion for growing brands and businesses. With more than 100 Lions in Cannes (5 GPs), 12 D&AD Yellow Pencils, 1 Grandy (McWhopper), and 2 Grand Effies in North America, Fernando is known for pushing the creative boundaries to drive business growth. Fernando was recognized by Adweek as Grand Brand Genius (2013), by the AD Club of NY as Marketer of the Year (2017), by Business Insider as top 5 most innovative CMOs (2017) and by AdAge as top 50 most creative people in the business (2017).
Tom's Marketoonist cartoon series has grown by word of mouth to reach 200,000 readers every week and his cartoons have been featured by the Wall Street Journal, Fast Company, and the New York Times. In 2010, Tom expanded Marketoonist into a marketing agency focused on the unique medium of cartoons for businesses like Google, LinkedIn, and Kronos. Tom draws (literally and figuratively) from 20 years in the marketing trenches in the US and Europe, including roles at Method, HotelTonight, General Mills, and Nestle.
Dan Foreman is an experienced entrepreneur and leader. Dan sits on over 20 Boards and is a serial entrepreneur. Dan is the most connected person in the World of Market Research.
Greg Satell is a popular author, speaker and innovation advisor, whose recent book Mapping Innovation: A Playbook For Navigating A Disruptive Age, was selected as one on of the best business books of 2017 by 800-CEO-READ.” Greg regularly contributes to Harvard Business Review, and Inc. as well as other A-list publications and is consistently ranked among the top 5 innovation bloggers in the world. You can find Greg's blog at DigitalTonto.com and on Twitter @DigitalTonto.
Mark works with big businesses to help them think like small businesses and small business to help them think big. He has worked with Coca-Cola, Tesco, Samsung, Nike, Amazon, Propercorn, and hundreds of small companies. Mark has saved his clients over £125 million annually and introduced hundreds of new products and services.
Anindya Ghose is the Heinz Riehl Chair Professor of Business at New York University's Leonard N. Stern School of Business, a "Top 40 Under 40 Professor" and a Thinkers50 management guru. He is the author of TAP: Unlocking The Mobile Economy which is a double winner in the 2018 Axiom Business Book Awards and has been translated into multiple languages.
Nick helps management teams create transformation & growth strategies for a digital-first world. Various earlier experiences, his entrepreneurial attitude and digital expertise make him "the new kid on the block" at a young age.
Ed opened the Asia Pacific office for WARC at the beginning of 2011 in Singapore, bringing the world’s most comprehensive marketing intelligence service to the region. Ed has a creative agency background. Before WARC, he was Managing Director of Bates in Singapore. Before moving to Singapore, he was based in London, where he worked for 14 years at Rainey Kelly/Y&R. Ed is an evangelist for smarter insights and strategic thinking, who regularly brings to life WARC content at marketing conferences across Asia Pacific.
Matthew researches, writes, and shares knowledge on a wide range of issues critical to building a strong brand, including marketing ROI, strategies for marketing in the digital age, and how to develop creative and effective brand communications. He is also thrilled by co-producing the acclaimed BRITE Conference which brings together big thinkers from industry and academia to discuss how innovation and technology help build strong brands.
After 20 years as marketing director in various companies, he quickly discovered the real power of word of mouth. Patrick started Social Seeder 4 years ago. Social Seeder helps organisations in setting up and running successful advocacy programs.
Ana is an entrepreneur, media executive and digital data innovator. As principal and co-founder of Sparrow Digital Holdings she and her team of strategic consultants help companies create compelling strategies, develop new products, enter new markets, innovate, and execute in the field. Her superpower is the ability to simplify and distill complex concepts and she is a frequent speaker on topics of data management, cross-channel marketing, data, analytics, customer experience, innovation, and emerging markets. She can usually be found in New York City, on a plane, or on Twitter as @aexm.
The last 23 years have been dedicated to honing my skills at helping shape Global Brands and before joining Heineken I have had the privilege of working with blue chip companies like Unilever, Proctor & Gamble, Diageo, Fiat, and Yum International in local, regional and global roles in advertising at agencies like Leo Burnett and Bartle Bogle Hegarty. For the last 7 and a half years I have been the Global Brand Director responsible for Marketing Communications on the Heineken brand based in Amsterdam shaping the brand stories that span 192 countries.
Rudratej ‘Rudy’ Singh, President of Royal Enfield, joined the brand in January 2015. With over twenty years of experience, Rudy has led Brand and Marketing mandates for well-known companies in India and across the globe.
A visionary in the centre of marketing and technology for 30 years. Still in love with technology but cognisant of the pressures to change the way we market.
Yannick is the founder of The Growth Revolution, a global one-stop-shop for growth solutions. Over the last 24 months he's been helping large organizations to embrace a more experimental marketing approach.
Babita is the Head of WPP GTB (Global Team Blue) in India. She has spent 21 years, first with JWT and now GTB, partnering clients on brand building. She is extremely passionate about inspiring young talent to be future ready, and believe in the business. Mentoring women at work keeps her going. She believe in making things matter, in some way - small or big.
Erica is a Hong Kong-based trend analyst, content strategist and editor with eight years of experience researching and writing about consumer behaviour, marketing and retail strategy.
With 10 years of experience in Business Development, Sales, Consulting, and Operations, Puneet currently heads New Business and Sales for WGSN in South Asia
Chris is currently the Head of Strategy and Planning for PHD across APAC where he leads thought-leadership, creativity and innovative thinking in 18 offices across 15 countries. Chris is a passionate believer in the mutual benefits of brands engaging people in positive and constructive ways; Chris believes that considered, creative, digital-integrated, innovative communications create value for consumers, brands and businesses; that reach is not an objective; and that hope is not a strategy. In delivering strategic media planning and thought-leadership for a range of clients across both Europe and APAC, he has worked on global and regional projects for brands including Unilever, ANZ Bank, Google, Coca-Cola, Adidas, Ferrero, Ebay and The Guardian newspaper. An industry thought-leader, Chris has co-written three books on the future of the media industry and the impact of AI on marketing. A regular and respected commentator on the communications industry, he has presented on stages at Cannes, Spikes Asia and Australia’s Mumbrella360. He likes what he does.
Ex-National Creative Director - DDB Mudra, one of India's finest Jazz and Fusion flautists, Founder & Soundsmith - BrandMusiq, Asia's pioneering sonic branding company.
Manish is a Product Manager at Akamai and loves building products solving Performance & Speed problems.
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